Rental prices increase whilst demand stays flat
London rents in April 2025 are up 10% compared to April 2024, and 9% higher than in April 2023. Although we’ve seen a month-on-month decline of 1.8%, prices are still up 4% compared to the previous three-month period. 71% of Landlords are still pricing within 10% of the market rate.
Tenant demand is not increasing at the pace typically seen in previous years as we move into spring. There were 40 requests to view a property in April 2025 — 35% lower than in April 2024 and 40% lower than in April 2023. This means that well-researched rental pricing is becoming increasingly important to avoid lengthy void periods
The gap in demand between outer and inner London over the past three months remains small, with an average of 94 viewing requests per property in outer London, compared to 83 in inner London
For the third consecutive month, Hammersmith and Fulham recorded the highest number of viewing requests over the past three months, averaging 493 requests per property, followed by Barking with 250

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Hello Neighbour | Lettings Insight Report | April 2025
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